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7 months ago

Love is in the armpit at New York's Smell Dating | Reuters

NEW YORK Love at first whiff is the idea behind Smell Dating, a New York matchmaking service that promises to help single people sniff out their perfect match by breathing in the odors from dirty T-shirts.

Artist Tega Brain, who teaches at New York's School for Poetic Computation, and Sam Lavigne, an editor and researcher at New York University, created Smell Dating, which they describe as an art.